— Ariel G.

"Ochre & Beige is the team member you didn't even know you were missing. Everything they've written for us has been pure genius."

Where creativity meets business savvy.

Ochre & Beige is a boutique copywriting and creative agency for interior designers & other luxury service providers. Founded by Stanford alum Jaquilyn Edwards, our all-women team hails from backgrounds in marketing, business development, product sales, journalism, graphic design, and art.
 
Since 2017, we have channeled our collective expertise and imagination into messaging that is clear, confident, and steeped in strategy. If you share our ambition, love of fun, and kind-hearted vibe, we can't wait to work with you.

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“HIRING YOU WAS SERIOUSLY THE BEST BUSINESS DECISION AND INVESTMENT I MADE ALL YEAR. I FEEL CONFIDENT IN MY WEBSITE COPY, CONFIDENT IT’S CLEAR AND SPEAKING TO THE AUDIENCE I WANT TO ATTRACT.”

— Katie O.

Our story might sound a bit like yours...

Our story started in 2017, when our founder launched Ochre & Beige as a passion project to support an international move. Much to her surprise, building something of her own brought more purpose, fulfillment, and freedom than ever before.

Now, over 6 years later, passion and freedom are still central to our culture. Our team members are experts in their fields, pursuing their talents, setting their own schedules, supporting their families, and living life their unique way. 

Our heartfelt mission? Supporting YOU as you do the same.

LET'S WORK TOGETHER

JAQUILYN EDWARDS

Founder & CEO

LIZ STRONG

Operations Manager

KAIT WAGGONER

Creative Director

MEET THE O&B TEAM

Jaquilyn founded Ochre & Beige in 2017 and has since grown it into a boutique creative agency serving clients globally. After many years leading client projects, she has now stepped into the CEO role, guiding our team's high-level business operations, strategic partnerships, and service offerings.

Before starting O&B, Jaquilyn studied Design and Communication at Stanford University and spent her early career in marketing, sales, & business development (B2B and B2C) in Silicon Valley.

This California native lives with her husband and son in Switzerland, speaks French and fledgling Italian (to keep up with the in-laws), and is most likely to be found hiking the Alps or deep in a book she has probably read before.

Equal parts creative and strategic, Kait is the mastermind behind brand messaging, website copy, and marketing content for our clients. In addition to finalizing all projects, she conducts client meetings and manages our talented and tight-knit team of copywriters.

Before joining O&B in 2021, Kait earned her B.A. in Psychology & Graphic Communications and ran a booming Etsy shop in the wedding industry for 9 years, wearing all the hats as business owner, artist, & digital marketer.

Kait lives in South Carolina with her husband, two boys, and the occasional neighborhood alligator. (Tip: Look under your car.) She can be found doing design projects for fun, attending T-Swift concerts with her nieces, & chaperoning her kids' wild school field trips.

Since 2020, Liz has directed our team's systems behind the scenes, transitioning from Project Manager to Operations Manager in 2023. Her logistics-minded, data-driven approach to business is the perfect complement to our creative team. She designs and manages our internal workflows, tracks KPIs, organizes team and client materials, improves efficiency, and much more.

Liz has lived all over the U.S. but now calls the East Coast home, where she and her husband recently bought 17 acres of land for a future farm. She has a cute, truck-loving toddler, reads an insane amount of books (68 last year!), and calls a well-organized spreadsheet her love language. 

STEPHANIE ROMBALSKI

Project Manager

CAITLIN SHARMAN

Copywriter

BETHANY CHAVEZ

Copywriter

Bethany is an accomplished writer with a background in journalism, education, and running her own marketing business. In addition to having a front-row seat to a variety of successful creative businesses, her unique background lends a relatable human touch to the content she creates.

Since 2021, Bethany has helped our clients put their best feet forward by playing an active role in content creation and editing. She lives in the Pacific Northwest with her husband and three sweetly rambunctious boys.

Since 2023, Stephanie has overseen our client projects on a daily basis, including prepping project workflows, conducting status check-ins, communicating with our team, and caring for our clients. She is thoughtful, organized, and keeps us all on track.

No stranger to client service, Stephanie has a degree in Hospitality Management, spent 15+ years in hotels and meeting planning, and has spent the last few years working with small businesses. She lives in the Midwest with her husband and two boys, bakes a mean sourdough, and can be found organizing in her free time. 

A talented writer with a B.A. in Art, Cait has been authoring marketing content for our clients since the start of 2022, including blog posts, lead magnets, nurture sequences, & more. Her own experience as a small business owner and digital marketer lends a strategic edge to her beautiful writing.

Cait lives in the Southeast where she loves to spend time with her husband and baby girl, either baking (she's a former professional!), visiting family, or traveling to the coast.

MADDIE LOEFLLER

Copywriter

ALLIE DETERT

Virtual Assistant

Allie is our VA and the longest-running team member of O&B. She first joined in late 2019 as a talented copywriter and graphic designer. Years later, and with two daughters at home, her role has shifted to fit her lifestyle. She supports O&B with high-level administrative tasks and planning.

Allie lives in Wisconsin with her hubby, two girls, and their "homestead" of dogs, cats, and chickens. She loves to garden, cook new recipes, explore the great outdoors, and capture special moments with a paintbrush in hand.

Maddie joined O&B in early 2023 and has since excelled at writing and editing creative content for our clients. Her experience writing copy in a variety of professional industries helps her bring a fresh take to each project she touches.

Maddie lives in a little cottage on the Gulf Coast with her husband, two children, and Honey, their former alley cat turned queen of the roost. You can find her at an antique store or gathered around the kitchen table making pasta with her family.

SPACE

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We can't wait to help you reach your next level of success.

DOWNLOAD OUR BRAND MESSAGING WORKBOOK FOR DESIGNERS

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Inside, you'll find helpful tips and exercises that will guide you to creating the foundation of your message:

• Understand the elements of a brand
• Set your short- and long-term vision
• Identify your ideal clients & projects
• Articulate your guiding values
• Discover ways to connect with ideal clients
• Create your mission statement
• And more!

Not ready just yet?